A Letter From Our Founders

Higher education stands at a crossroads: an enrollment cliff, slowing research funding, and a historic jump in athletics spending, all at once. It would be easy to see only what is grim.

We see something different.

Our vision is to create financial communities that strengthen institutions, reward supporters, and inspire the next generation of university engagement.

We have spent our careers at the intersection of technology, athletics, and education, and we know where the real power sits: with students, parents, faculty, staff, alumni, fans, and the merchants of every college town. We believe they are higher education's single biggest opportunity.

Universities sit at the heart of college towns everywhere, yet those towns remain loosely connected, though everyone in them carries an irrational loyalty to their school. No one has connected those dots, until now. That is the opportunity behind Impact Card.

Our mission: an economically interconnected community for every college town. An alum spends with a merchant, earns rewards, and the university earns revenue. Everyone wins, the town rises together.